Digital Marketing & Ad Management
Ad management for 10% of your ad spend.
Nothing else.
No flat fee. No build fee. No setup fee. Campaigns are built in your own ad account, so the data and the history stay yours. Conversion tracking gets wired before the first dollar spends, and we report on cost per qualified lead instead of clicks.
The Price
One number, published, and it moves with your budget
Most agencies quote ad management after a call, which is how a fee ends up shaped by what you seemed willing to pay. Ours is 10% of whatever you spend, the same for everyone, and it falls when your budget falls. Your ad budget never passes through us: it goes straight to Google or Meta from your own account.
Your budget
$500 / mo
Management
$50 / mo
Your budget
$1,000 / mo
Management
$100 / mo
Your budget
$2,000 / mo
Management
$200 / mo
- No flat monthly fee
- No build or setup fee
- Month-to-month, no contract
- Your ad account, your data
What The Fee Buys
Managed weekly, in an account that belongs to you
Your account, not ours
Google Ads and Meta campaigns built and managed inside your own ad account. The history, the data and the audiences stay yours, so if we ever part ways you keep everything the spend bought.
Tracking before the first dollar
Call tracking and form conversion events get wired before any budget spends. Calls and forms, not clicks. An account that optimizes toward pageviews is spending your money to buy the wrong thing.
Weekly search-term reviews
Every week we read the search-terms report and cut what is not converting, rather than printing it in a report and calling it visibility. This is where the fastest savings in a new account almost always hide.
10% of spend, nothing else
No flat monthly fee, no build fee, no setup fee. If your budget drops, our fee drops with it, which means we are never paid more for spending more of your money.
What We Look For First
Most accounts leak money the same three ways
None of these show up as an error. The platform reports all three as a campaign working normally, which is exactly why they survive for months.
01
Broad match, broad waste
Keywords matched loosely against searches that could never become customers. The platform reports them as traffic. Your budget experiences them as a tax.
02
Counting clicks instead of calls
Conversion tracking pointed at pageviews or button clicks. The campaign then optimizes toward the cheapest click rather than the customer, and the numbers look fine the whole time.
03
Ads aimed at a homepage
The visitor has to re-find whatever they clicked for, and most give up. Message-matched pages convert better and raise Quality Score, which lowers what you pay per click across the account.
Questions
Asked before every engagement
10% of your ad spend, and nothing else. There is no separate monthly management fee, no build fee and no setup fee, so a $1,000 monthly budget costs $100 to manage. Your ad spend goes directly to Google or Meta from your own account. Everything is month-to-month with no long-term contract.
Yes, and we'll be straight about it. Local service clicks in New Jersey typically run $4 to $18 each, so a budget under a few hundred dollars a month usually can't generate enough data to optimize against. If your budget is below that line we'll say so and point you at local SEO first. It's a better use of the same money at that stage.
Search ads can put you in front of high-intent searches the day campaigns go live, which is the point of paid over organic. But judge the channel on cost per qualified lead after 30 to 60 days, not on week-one clicks. The account needs a few weeks of real search-term data before optimization has anything to work with. We say that upfront rather than selling day-one miracles.
Both, in the right order, because they answer different problems. Ads buy immediate visibility while SEO authority builds. SEO compounds and eventually delivers leads at near-zero marginal cost. Running them together with one team means the search terms that convert in your ad account feed your content plan, and your ranking pages tell us where ad budget isn't needed.
Yes, and it's the right first step before changing anything. We review your search-terms report, your conversion tracking, your campaign structure and your landing pages, then give you specific findings you can act on with or without us.
Free Ad Account Audit
Already running ads? Start here
We'll review your search-terms report, your conversion tracking, your campaign structure and your landing pages, then give you specific findings you can act on with or without us. If your budget is too small to optimize against, we'll tell you that instead of taking the fee.